JANUARY 2017 - NI OPINION PANEL 'TRACKER' POLL REPORT

LucidTalk run, and have been running, regular Northern Ireland (NI) Opinion Panel 'Tracker Polls' every 2-3 months to constantly gauge and estimate NI public opinion on a wide range of issues e.g. politics, business, consumer, lifestyle etc. Here we present the report from our January 2017 NI-Wide Opinion Panel Tracker Poll - this is the first of our three per NI Assembly Election NI Opinion Panel 'Tracker' polls researching NI representative opinions and views during the build-up to the NI Assembly Election on 2nd March 2017. For these polls we will be researching voting intention, 2nd preference voting intention, Election issues, NI Political Leader Ratings etc..

The polls are regular 'Tracker' polls of the established LT Northern Ireland Opinion Panel (now 6,747 members). The LucidTalk Opinion Panel consists of Northern Ireland residents (age 18+) and is balanced by gender, age-group, area of residence, and community background, in order to be demographically representative of Northern Ireland. For this January 2017 poll-project our now 6,747 member NI-Wide and representative Opinion Panel was targeted, and invited to participate, 2,437 full responses were received and 1,580 responses (researched to be a robust and accurate sample of NI opinion) were used to determine the final results.

January 2017 NI Opinion Panel 'Tracker' Poll - Full Results Report - Click Here: 
NI OPINION PANEL TRACKER POLLS - January 2017

Methodology:
Polling was carried out by Belfast based polling and market research company LucidTalk. The project was carried out online for a period of 60 Hours from 11am 26th January 2017 to 11pm 28th January 2017 (60 Hours). The project targeted the established LucidTalk NI-Wide Opinion Panel (6,747 members) which is balanced by gender, age-group, area of residence, and community background, in order to be demographically representative of Northern Ireland(NI). 2,437 full responses were received and a data auditing process ensured all completed poll-surveys were genuine 'one-person, one-vote' responses, and also to ensure a robust NI representative sample of opinion. This resulted in 1,580 responses being considered in terms of the final results, and that the 1,580 responses received and used represented a demographically representative sample of NI - producing results that were representative of NI Opinion to within an error of +/-3%. 

 

LUCIDTALK BROADCAST-VIDEO REPORTS
(A) December 2016 - NI Tracker Polls (including pre and post 'RHI controversy' poll analysis) - Broadcast-Video 
(B) A 2016 'Review of the Year' Broadcast-Video

LucidTalk run, and have been running, regular Northern Ireland (NI) Opinion Panel 'Tracker Polls' every 2-3 months to constantly gauge and estimate NI public opinion on a wide range of issues e.g. politics, business, consumer, lifestyle etc. Here we present the report from our NI-Wide December 2016 Tracker poll - which also includes specific analyses of pre and post RHI controversy views related to the NI Political leaders ratings .

The polls are regular 'Tracker' polls of the established LT Northern Ireland Opinion Panel (now over 5,000 members). The LucidTalk Opinion Panel consists of Northern Ireland residents (age 18+) and is balanced by gender, age-group, area of residence, and community background, in order to be demographically representative of Northern Ireland.

The objective of these scheduled and regular 'Tracker' polls is to research opinion on key issues at key points in time + track changes in trends and opinions over time about key topics and issues on a regular basis.

For our December 'Tracker' poll-projects we ran two polls - one pre the RHI controversy, and one post the RHI controversy breaking in the media.  Our now over 5,000 member NI-Wide and representative Opinion Panel was targeted, and invited to participate, and over 3,500 responses were received across both poll-projects.

Our first Video-Broadcast report covers the results from these December 2016 NI Tracker poll-projects - Click Here: NI OPINION PANEL TRACKER POLLS - December 2016

Methodology:

Polling was carried out by Belfast based polling and market research company LucidTalk. The project was carried out online for a period of 60 Hours from 11am 30th November to 11pm 2nd December 2016 (60 Hours) - pre RHI controversy, and from 17th to 19th December 2016 (50 hours) - post RHI controversy. The project targeted the established LucidTalk NI-Wide Opinion Panel (5,000 members) which is balanced by gender, age-group, area of residence, and community background, in order to be demographically representative of Northern Ireland. Over 3,500 full responses were received across both poll-projects, and a data auditing process ensured all completed poll-surveys were genuine 'one-person, one-vote' responses, and also to ensure a robust NI representative sample of opinion. This resulted in 1,080 responses being considered in terms of the final results for each of the poll-projects, and that the 1,080 responses received and used represented a demographically representative sample of Northern Ireland. 

 + For our 'Review of 2016' Video-Broadcast - 
Click Here: REVIEW OF 2016 - Video-Broadcast

LUCIDTALK NI-WIDE TRACKER POLL
December 2016 - Including pre and post 'RHI controversy' poll analysis 

LucidTalk run, and have been running, regular Northern Ireland (NI) Opinion Panel 'Tracker Polls' every 2-3 months to constantly gauge and estimate NI public opinion on a wide range of issues e.g. politics, business, consumer, lifestyle etc. Here we present the report from our NI-Wide December 2016 Tracker poll - which also includes specific analyses of pre and post RHI controversy views related to the NI Political leaders ratings .

The polls are regular 'Tracker' polls of the established LT Northern Ireland Opinion Panel (now over 5,000 members). The LucidTalk Opinion Panel consists of Northern Ireland residents (age 18+) and is balanced by gender, age-group, area of residence, and community background, in order to be demographically representative of Northern Ireland.

The objective of these scheduled and regular 'Tracker' polls is to research opinion on key issues at key points in time + track changes in trends and opinions over time about key topics and issues on a regular basis.

For this December 'Tracker' poll-project our now over 5,000 member NI-Wide and representative Opinion Panel was targeted, and invited to participate, and 1,536 full responses were recorded in terms of the final results.

Methodology:

Polling was carried out by Belfast based polling and market research company LucidTalk. The project was carried out online for a period of 60 Hours from 11am 30th November to 11pm 2nd December 2016 (60 Hours) - pre RHI controversy, and from 17th to 19th December 2016 (60 hours) - post RHI controversy. The project targeted the established LucidTalk NI-Wide Opinion Panel (5,000 members) which is balanced by gender, age-group, area of residence, and community background, in order to be demographically representative of Northern Ireland. Over 3,500 full responses were received across both poll-projects, and a data auditing process was carried out to ensure all completed poll-surveys were genuine 'one-person, one-vote' responses, and also to ensure a robust NI representative sample of opinion. This resulted in 1,080 responses being considered in terms of the final results for each of the poll-projects, and that the 1,080 responses received and used represented a demographically representative sample of Northern Ireland. 

FULL REPORT - click on link below:
DECEMBER 2016 NI-WIDE LUCIDTALK 'Tracker' POLL REPORT

You may have seen the first of our NI-Wide December Tracker Poll results in the SUN NI last week. Last Wednesday, the SUN covered one particular poll question: 'Should Marijuana be legalised in Northern Ireland?' - Here in a 'live' Facebook broadcast we cover the results in detail, including showing analyses by eg Unionists, Nationalists/Republicans, etc.. - Click here: SHOULD MARIJUANA BE LEGALISED IN NORTHERN IRELAND